M4A
audio dynamite comes in small packages
M4A. It's a new(ish) file format to DJs. You've got questions. Here's all you need to know: M4A stands for MPEG 4 Audio, an increasingly popular file format used to represent audio files, both lossy & lossless. You're no doubt familiar with MP3 and how it shrinks down the file size of songs. M4A does the same thing, only better.
Unlike MP3, which has typically fixed bitrates that directly correlate to audio quality, M4A utilizes variable bitrate encoding, allocating space as needed to deliver high-quality audio nearly identical to the uncompressed WAV files found on CD.
M4A also features the following benefits...
- An average of 40% smaller file size than WAV (for example, a 40MB WAV file can be reduced to a 25MB M4A file – with no loss of quality)
- Track info that includes artist, title, BPM and more (unlike WAV files)
- Mac and PC compatible
- Supported by Serato, Virtual DJ, PCDJ, MixMeister Fusion, MixVibes and more
Best of all, M4A gives you what every serious pro needs: The ability to deliver CD quality audio directly from your laptop without a hard drive the size of a Prius.
Where can you find M4A?
POOL Audio delivers the newest pop, rhythmic top 40, hip-hop, rock, country, Latin and electronic dance releases to you via M4A, daily, served up via direct digital download. POOL subscribers also receive our exclusive new Intro Edits & Quick Edits, featuring extended intros and outros attached to the hottest new releases, as well as the convenience of monthly billing.
Interested in hearing more about digital delivery?
Call us at 407-331-3600 or email us at customerservice@promoonly.com for a quick review (that could have you saving some serious simoleons) and free test drive of any POOL audio selection.
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